Innovation Theatre describes activities that do not attempt to generate genuine innovations but are carried out simply to give the impression an organisation is innovative.

Very well written and full of actionable advice for any startup program manager, not only innovation labs of financial companies and banks.

I’ve never known Rich to pull any punches, and the whole innovation scene needs a bloody nose to make it honest. Rich delivers a thorough going-over here that may be the reset your lab needs.

for anyone striving to succeed in digital transformation

Richard has done a fantastic job chronicling the challenges, traps and opportunities in innovation labs. With his personal experiences in the crushing competitiveness of the Chinese market, along with plenty of experience in the west, he brings a nuanced, global view to what it takes to drive innovation. But perhaps the biggest challenge is how to take innovations out of the lab and into the real world. Read his book and learn what it takes.

before I started! The first book ever written about operating innovation labs.

Get help to transform your Digital Strategy with this fantastic guidebook on Innovation Labs. Learn from best practices and failures to ensure your business will survive the digital disruption.

I am in the innovation lab business and I can tell you that the author is speaking from experience.

on how to leverage technology. A must-read for financial institutions either commencing or already on the road to their digital transformation journey.

I used to look at insurance company innovation labs from afar and shake my head. My view then was that innovation is not something that can be bottled, bolted on, bought in, or poured over like a fancy sauce on a day-old meal. That was until I met Rich Turrin. Few have observed this scene more closely than Rich, who’s been in the transformation business for most of his career. He’s nurtured it, advised it and has now written the authoritive book on the subject. If anyone’s got a credible view of the matter, it’s Rich.

for innovation labs. Rich’s stories and anecdotes are informational and entertaining at the same time. He meets the readers wherever they are.

and resurface better aware of your optimal approach to innovation lab excellence. He looks beyond the hype for a practical approach to the design of innovation programs that prioritize human factors above and beyond technological wizardry

straightforward, and essential read! This is an absolutely essential read for anyone involved in innovation and digital transformation.

Too many organizations seem to believe that if they launch an innovation lab and make some splashy announcements, meaningful progress will somehow magically occur. Turrin knows better than that. His new, comprehensive book is a must-read for all corporations that are taking their labs and innovation seriously.